Engagement without the chaos
All your comments. One inbox.
Instagram and Facebook, questions and purchase intent, open and resolved. All in one place, without switching between apps.
Updated May 30, 2026
Why comments deserve more attention
Algorithms reward interaction. Replying consistently to comments signals to the platform that your content sparks conversations, which increases organic reach without spending money. More practically: a comment with purchase intent that goes unanswered is a missed opportunity. Structured engagement is not a nice-to-have. It is part of the business.
Telling the difference: question, purchase intent, or general reaction
Not every comment needs the same response. An emoji heart you can like and move on. A question about your product needs a real answer. Filtering comments by category in Impulio lets you handle the most important messages first without scrolling through everything individually.
Clear resolved comments out of your way
A handled comment that keeps appearing in your feed costs attention every time you see it. The done-marker in Impulio keeps your inbox tidy. You see at a glance what is still open and never lose track of a message again.
How Impulio helps you manage your comments
Instagram and Facebook in one inbox
All incoming comments from both platforms appear in a single view. No app switching, no double logins.
Sort by questions and purchase intent
Filter by comment type and handle the most relevant messages first. Purchase interests and direct questions no longer slip through.
Mark as done and clear your inbox
Answered comments get marked as done. Your inbox always shows only what is still open. No scrolling back through old threads.
FAQ
Which platforms are supported in the engagement inbox?
Currently Instagram and Facebook. Comments from both platforms appear in a shared view that you can filter by platform.
Can I reply to comments directly from within Impulio?
Yes. Type your reply in the Impulio inbox and send it without opening the platform app.
Are comments on older posts also shown?
Impulio loads comments for all connected posts. How far back the history goes depends on the access permissions granted by each platform API.